Amend, Africa

By 2030, road traffic injury (RTI) is forecast to be the fifth largest killer worldwide. Sub-Saharan Africa has the world’s most dangerous roads, with RTI rates increasing as roads are built and vehicles are imported into the continent. 

Amend seeks to offset the negative consequences of what is otherwise a positive economic and social development. They deliver tailored road safety education, visibility enhancement (reflector-enhanced schoolbags), and safe infrastructure around schools.

Where they work

Our partnership

The Foundation is supporting road safety education in high-risk schools and the distribution of reflector-enhanced schoolbags to children, which are proven to make roads safer. When relevant and possible, infrastructure will be put in place to make the school environment more secure.

Between 2015 and 2016, Amend’s Road Safety activities will be rolled out across ten countries to reach a total 115,000 children. A key strength of this programme is that Puma staff can participate in Amend actions by helping to identify schools and attending launch events, which will involve local media and governments.

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